Lowe’s Knows Part 2

With our ‘Lowe’s Knows’ TV launch highlighting our knowledgeable in-store associates, we got to thinking about how we can offer help beyond the store and meet our customers where they likely are — at home. How can aI help?

AI-powered Microsite

Using ChatGPT as the backend device, an AI-powered Lowe’s portal serves as a digital representation of our in-store associates and allows users to ask any and all of their DIY questions.

Trained to be Lowe’s-specific, this AI tool gives product recommendations available at Lowe’s, shares insights based on “personal,” user-generated data, and even takes on the personalities of our friendly and confident Red Vest Associates.

Click through for our UX explorations: