2019 YARIS

Call me old-fashioned or call me optimistic, but I write for brochures as if each and every copy ends up in the hands of eager-customers-turned-Toyota-owners.
Below is a sample of a spread I’ve worked on:

Long brief short, we were tasked with reintroducing the 2019 Yaris as the millennial’s car.

Client: Toyota
Agency: Saatchi & Saatchi Los Angeles

ACD/Art Director: Joshua Gilman
Creative Director: Ly Nguyen